Primrose Blue Rose Print DressSoft frills. Bold florals. Summer romance in full bloom. Primrose is your go to for late lunches, last minute plans, and long, balmy evenings. Cut on the bias for a flattering, floaty fit, this midi slip dress features a deep V neckline and delicate micro frills that trace the straps and neckline. The bold rose print pops against the powder blue base, its feminine, but with an edge.